Portfolio

VISION Medical Convention

National Medical Convention • 1,000+ Attendees • Brand Experience & Event Design

VISION is Center for Vein Restoration’s annual national medical convention, which I have designed since 2021. For the most recent 2026 event, I developed a cohesive visual identity across print, digital, environmental signage, presentation decks, email campaigns, and social media, creating a consistent brand experience across attendee touchpoints. The 2026 convention welcomed 1,000+ in-person and virtual attendees.

Branded event experience designed by Elsa Voight for VISION 2026, showcasing the registration area, signage, and environmental graphics for a medical convention.

Conference program design created for VISION 2026, featuring a branded cover and editorial layouts showcasing physician presenters, event schedules, and attendee information.

VISION 2026 conference experience featuring attendees engaging with the branded presentation environment before the keynote speaker session.

VISION 2026 stage environment featuring custom branded screens, lighting, and presentation design elements created to support the conference experience.

Center for Vein Restoration

Brand Strategy • Integrated Campaigns • Healthcare Communications Event Experiences • Digital & Print • Brand Standards

Lead graphic designer for a national healthcare organization supporting 130+ clinic locations and 90+ physicians. Lead creative across cross-channel marketing campaigns, event branding, print and digital communications, and large-scale convention experiences, helping shape a consistent visual identity across the organization.

Patient handbook designed for Center for Vein Restoration, featuring a branded cover and interior layouts created to provide clear, accessible information for patients.

Ashley Furniture

Retail Branding • Catalog Design • Typography • Print Production • Brand Standards

Designed large-scale retail catalogs for Ashley Furniture, including 600+ page Home Accents catalogs produced twice annually and 60+ page outdoor furniture catalogs produced multiple times per year. Applied advanced typography, grid systems, and efficient InDesign workflows to create product-focused layouts while maintaining brand consistency across national and international markets. Managed high-volume, press-ready production on demanding retail schedules.

Home Accents Catalog

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Outdoor Furniture Catalog

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Harmonia Springs

Brand Strategy • Visual Identity • Art Direction • Typography • Color Systems • Brand Guidelines • Print & Digital

Harmonia Springs is a luxury spa and wellness retreat brand developed as part of my graduate Visual Branding course. I led the brand development process from strategy and research through visual identity, typography, color, art direction, and brand guidelines, creating a cohesive system across print and digital applications. The identity positions Harmonia Springs as a premium destination for tranquility, rejuvenation, and elevated guest experiences.

Vehicle branding design created for Harmonia Springs, showcasing the application of the luxury spa and wellness identity across a branded van.

Branded merchandise design created for Harmonia Springs, showcasing the luxury spa and wellness identity applied to guest robes and slippers.

Sterilite

Brand Strategy • Brand Refresh • Visual Identity • Packaging • Retail Marketing • Art Direction

Sterilite is a conceptual brand refresh focused on modernizing the brand across retail and consumer touchpoints. The project included research, visual identity development, typography, color, packaging, and retail applications, creating a clean, contemporary, and approachable brand system.

Conceptual Sterilite rebrand application showcasing redesigned product labels on 30-gallon storage totes as part of the updated visual identity system.

Whisked Away

Brand Identity • Logo Design • Visual Systems • Typography • Art Direction • Concept Development

Whisked Away is a conceptual catering brand developed for my graduate Visual Branding course. I created a complete identity system including the name, logo, mascot, icon, and supporting symbol, using a black-and-white palette to explore hierarchy, composition, typography, and visual form. The project demonstrates how strong visual structure and consistency can create a distinctive brand without relying on color.

CVR Promotional Video

Motion Design • Storytelling • Art Direction • Character Animation • After Effects • Character Animator

This promotional video was created for my graduate Motion Design course using Center for Vein Restoration as the project client. I developed the concept, script, storyboard, character animation, and final video, using Adobe After Effects and Adobe Character Animator to bring the CVR brand to life through motion and branded storytelling.

Video production process for Center for Vein Restoration, featuring A/V scripting and storyboard development used to guide the branded motion design and storytelling.

CVR Venous Ablation Patient Education Video

Patient Education • Motion Design • Healthcare Communications • Visual Storytelling • Brand Standards • Video Production

I rewrote and redesigned this patient education video for Center for Vein Restoration to guide patients through the Venous Ablation procedure. I brought the video into alignment with CVR’s brand standards while strengthening the motion graphics, visual storytelling, and overall production quality. The final video is actively used as a patient education resource, translating complex procedural information into a clear and accessible visual experience.

Venous Ablation patient education video process created for Center for Vein Restoration, featuring A/V scripting and storyboard development that guided the creation of clear, branded medical animations.

White Christmas Title Sequence

Motion Design • Title Sequence • Typography • Visual Storytelling • Art Direction • After Effects

This animated title sequence for White Christmas was created for my graduate Motion Design course. Using Adobe After Effects, I developed the concept, visual direction, animation, and final sequence, combining typography, imagery, movement, and pacing to establish the tone and visual identity of the classic film.

Motion design process for the White Christmas title sequence, featuring storyboards and visual development used to guide the creation of a cinematic, vintage-inspired animated opening.